#3: Experiment with Posting Times and Measure Your Progress TIP: You can also discover a breakdown of audience locations by using Facebook's Creator Studio. So if you learn that the majority of your followers are based on the west coast of North America, consider experimenting with posting in the PST time zone. Ready to start scheduling your Facebook posts with Later? Sign up today - it's free!įor instance, Colling notes, “most of our audience on Facebook are from the USA, UK, and South Africa, so posting when those three countries are online has worked best for us.”
This means finding your personalized best time to post on Facebook is integral to increasing the likelihood of followers actually seeing and engaging with your posts. These might include hours of slumber or long weekends when your audience is less likely to be scrolling. You'll also want to avoid posting when your audience is offline, AKA the worst times to post on Facebook. “It will really be determined on where your audience is located,” shares Later’s Social Media Manager, Christine Colling (more on this later). Here at Later, our social team found that the best time to post on Facebook is between the hours of 6am-12pm PST. So while some encourage posting on weekends, others say the best time to post on Facebook is at 9am, no matter the day. When it comes to the best time to post on Facebook, there’s no one-size-fits-all approach.Įach Facebook Page is unique, with different audiences, cities, and time zones to consider.
When Is the Best Time to Post on Facebook in 2023?
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